Professional experts in communication and advertising will explainand show us new ways of working and how the emergingscenarios and communication structures influence the advertising and dissemination of information in various formats. Conferences, round tables and workshops are activities that are presented.

10.00 Workshop on “Criteria and tools for optimizing blogsaesthetics.” (1:45 pm)
Elpidio del Campo. Professor of Audiovisual Communicationand Advertising at the UMH.

Workshop on “Creativity in social networks, the future of the enterprise.” (1:45 pm)
D. Pedro Martinez Egea. Sociologist specializing in relationship marketing.
11:45 Pause.
12:00 Workshop on “Criteria and tools for optimizing blogsaesthetics.” (1:45 pm)
Elpidio del Campo. Professor of Audiovisual Communicationand Advertising at the UMH.

Workshop on “Creativity in social networks, the future of the enterprise.” (1:45 pm)
D. Pedro Martinez Egea. Sociologist specializing in